Even more, Vice Presidents.
I am fascinated how many things that I did out of instinct on smaller projects have become industry standards. They were intuitively obvious. Of course, my manager said, “What is obvious to you is obvious to nobody else.”
My object models (which I called bubble charts for VPs) were always business based, not technical. I colored the bubbles for meetings as we finished them.
I always started with a business model, then data flow, other models, and finally the code fell into place.
The business term idea was driven home by the term “vocation,” which everyone knew was the way a transmission was used.