I suspect most people drift through life, not knowing their own values, not knowing why they do things, not knowing why they have certain goals. Easy to manipulate, though they don't know it.
Trump is plain incompetent. He couldn't even run a news conference in March. I suspect anything that worked was due to other people. Even he can get lucky and point in the right direction occasionally.
I created my list of values when I was around 53 (see my article). It is never too late.